Friday, January 23, 2009

Fashion Forward

Black College Fashion
For years it has been difficult to find decent apparel representing HBCU's. In an attempt to bring Black college apparel to the forefront of urban fashion, New Era Cap Co.has teamed up with Atlanta based apparel based design company, Tradition, to launch New Era presents Tradition. The line, representing 30 HBCU's including Morehouse, Howard, Grambling and North Carolina A&T, includes fitted caps, sweatshirts, t-shirts, hoodies, letterman jackets, and button down shirts. The spring collection hits various chains and independent retailers next month. A portion of all "New Era presents Tradition" sales will be used towards scholarships or other worthy investments on campus. The merchandise is worth buying, so buy a few items and give back. Check out the website.